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The Connector Manager

Why Some Leaders Build Exceptional Talent - and Others Don't

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Introduction
 
 
It’s 3:21 on a Wednesday afternoon in San Francisco. Marta Romero walks back to her office from one of her many meetings— exhausted. She has nine minutes before her next meeting with one of her direct reports, Jon Goldberg, who has been having trouble with one of his projects. He is working on launching a new development application. Romero takes a deep breath and exhales— she has been out of the weeds of development for a while and doesn’t have the new technical knowledge to help him. She glances at her list of things to do for that day, which are increasing in number as the day progresses, and clicks control + alt + delete to wake up her computer. Thirty- two emails are waiting for her. Romero feels the tension of managing her own workload while simultaneously trying to coach her staff as they navigate all of their projects— many that require skills and knowledge she doesn’t have. She pauses for a minute and considers whether to push the meeting with Goldberg . . . again. She already rescheduled it ear­lier this month.

On any given day around the globe the plight of today’s man­agers mirrors Romero’s. Urgent tasks take precedence over an ever-expanding list of expectations and demands. To‑do items, including coaching responsibilities, become “as if” wish lists— and the world spins madly on. Something has to give, but what?

In many instances, like Romero’s, the coaching and feedback interactions managers would like to have fall by the wayside. Be­yond constant time constraints, many managers simply lack con­fidence in their ability to provide the right guidance across the increasing breadth and depth of employee activities. The result is that managers put off coaching, prioritizing so many other ur­gent activities, or just “wing it” when asked to help in areas where they lack expertise.

Until now, Romero’s trajectory has been successful. Having climbed the ranks of her midsize technology company, from in­dividual software developer to manager of a thirty-person team, Romero knows that a key to her own success is helping her team become more self-sufficient. She also knows that some work is just easier to do herself than pass along to others, even if it means that emerging tasks have to wait on the back burner until she has the time to get more involved. On a good day, Romero serves as the heart of her team, firing on all cylinders as a subject-matter expert and adviser to her employees. On a bad day, she leaves the office feeling guilty for failing to provide the guidance her em­ployees need.

As research and advisory leaders at Gartner, we spend hun­dreds of hours every year speaking with senior executives globally, and we continually hear that manager development is a top prior­ity. We know that the effectiveness of managers has a huge impact on employee performance, engagement, and business results across organizations of all sizes, industries, and geographies—and companies are making significant investments to elevate man­ager preparedness through training, coaching, and technology. In reality, regardless of these investments, our data consistently show that managers simply don’t have what they need to succeed in today’s fast-moving, ever- evolving environment.

But that’s not the complete story. In our work, we also see managers around the globe struggling to “be everything to everyone.” As employees’ jobs become more complex and challenging, so too do managers’ roles. As managers, we feel this ourselves. Organizations are changing quickly, technology is altering how we collaborate with our globally dispersed teams, and the skills we need to lead our teams are changing fast. Employees feel un­prepared and they are demanding more from their managers and their organizations. And we see companies responding accordingly— by launching continuous coaching and feedback initiatives, requiring managers to spend more time providing on­going development to all of their employees across the board. However, managers and leaders are learning that these pro­grams are not achieving their desired outcomes. Managers are overwhelmed and simply not in a position to continuously coach all of their employees effectively across all of their needs.

After extensive research, we have found a better path for­ward. Rather than trying to “be everything to everyone” and serving as the only answer for all employee needs, the Connector manager approach offers a more enlightened option. It provides the essential coaching and development that employees need, while also providing relief for managers stretched thin and searching for something better.

“A compelling case for why old-school, top-down management simply doesn’t work anymore—any aspiring or seasoned leader can learn something from this book.” 
- LASZLO BOCK, co-founder and CEO of Humu, former SVP of People Operations at Google, author of Work Rules!

“Here’s the bad news, managers: You can’t do it all. But here’s the good news: Jaime Roca and Sari Wilde say you don’t have to. This book shows how to get the most of your people by connecting them — to each other and to new opportunities. If you’re looking to do less and accomplish more, The Connector Manager is your roadmap.”
- DANIEL H. PINK, author of When, To Sell Is Human, and Drive

“A much-needed reexamination of management – every manager should read this aspirational and actionable book.”
- AMY C. EDMONDSON, Professor at Harvard Business School and author of The Fearless Organization

"A great boss recognizes that he's not the expert on everything, and that his team's skills and talents are often greater than his own. How can he harness and grow those talents for maximum effectiveness? The Connector Manager offers a compelling answer." 
- SYDNEY FINKELSTEIN, Steven Roth Professor of Management at Dartmouth College, author of Superbosses and Why Smart Executives Fail

“Everybody knows that the best managers are the ones who deliver ‘always-on’ feedback. But what if everybody is wrong? In The Connector Manager, Roca and Wilde deliver a death blow to the conventional management wisdom, arguing with convincing quantitative and qualitative data that always-on feedback isn’t just an unproductive management approach, but a counterproductive one. This is a head-snapping and hugely engaging book that will make even the most seasoned leaders and management gurus question what they preach.”
- MATT DIXON, Chief Product & Research Officer at Tethr, coauthor of The Challenger SaleThe Challenger Customer and The Effortless Experience

"In today’s complex world, connections are more critical than ever. The Connector Manager uses data, insight, and stories to create a compelling case for why the best leaders leverage critical connections to build their teams. This book is a great resource to enable a high-performing team.”
- MICHAEL ARENA, former Chief Talent Officer at GM, author of Adaptive Space

"The Connector Manager is a rare "Ah ha" book. You'll be privy to the surprising practices of a small pool of managers who are exceptional talent developers. What's more important is that you will learn the steps to becoming one yourself...and with remarkable efficiency in your busy day.  
- JAY A. CONGER, coauthor of The High Potential's Advantage 


The Connector Manager teaches leaders how to use the power of connections for development. It’s a fantastic read that is both aspirational and actionable for leaders today.”
- ROB CROSS, Edward A. Madden Professor of Global Leadership at Babson College, author of The Hidden Power of Social Networks

"We teach our students that management can be a noble profession, and The Connector Manager provides a road map to that ambition. By describing the ways that that such managers can have an outsize impact on their employees, their teams, and their entire organizations, the authors are really showing us how great managers can change the world."
- DEREK VAN BEVER, Senior Lecturer and Director at The Forum for Growth & Innovation, Harvard Business School

Excerpt

Introduction
 
 
It’s 3:21 on a Wednesday afternoon in San Francisco. Marta Romero walks back to her office from one of her many meetings— exhausted. She has nine minutes before her next meeting with one of her direct reports, Jon Goldberg, who has been having trouble with one of his projects. He is working on launching a new development application. Romero takes a deep breath and exhales— she has been out of the weeds of development for a while and doesn’t have the new technical knowledge to help him. She glances at her list of things to do for that day, which are increasing in number as the day progresses, and clicks control + alt + delete to wake up her computer. Thirty- two emails are waiting for her. Romero feels the tension of managing her own workload while simultaneously trying to coach her staff as they navigate all of their projects— many that require skills and knowledge she doesn’t have. She pauses for a minute and considers whether to push the meeting with Goldberg . . . again. She already rescheduled it ear­lier this month.

On any given day around the globe the plight of today’s man­agers mirrors Romero’s. Urgent tasks take precedence over an ever-expanding list of expectations and demands. To‑do items, including coaching responsibilities, become “as if” wish lists— and the world spins madly on. Something has to give, but what?

In many instances, like Romero’s, the coaching and feedback interactions managers would like to have fall by the wayside. Be­yond constant time constraints, many managers simply lack con­fidence in their ability to provide the right guidance across the increasing breadth and depth of employee activities. The result is that managers put off coaching, prioritizing so many other ur­gent activities, or just “wing it” when asked to help in areas where they lack expertise.

Until now, Romero’s trajectory has been successful. Having climbed the ranks of her midsize technology company, from in­dividual software developer to manager of a thirty-person team, Romero knows that a key to her own success is helping her team become more self-sufficient. She also knows that some work is just easier to do herself than pass along to others, even if it means that emerging tasks have to wait on the back burner until she has the time to get more involved. On a good day, Romero serves as the heart of her team, firing on all cylinders as a subject-matter expert and adviser to her employees. On a bad day, she leaves the office feeling guilty for failing to provide the guidance her em­ployees need.

As research and advisory leaders at Gartner, we spend hun­dreds of hours every year speaking with senior executives globally, and we continually hear that manager development is a top prior­ity. We know that the effectiveness of managers has a huge impact on employee performance, engagement, and business results across organizations of all sizes, industries, and geographies—and companies are making significant investments to elevate man­ager preparedness through training, coaching, and technology. In reality, regardless of these investments, our data consistently show that managers simply don’t have what they need to succeed in today’s fast-moving, ever- evolving environment.

But that’s not the complete story. In our work, we also see managers around the globe struggling to “be everything to everyone.” As employees’ jobs become more complex and challenging, so too do managers’ roles. As managers, we feel this ourselves. Organizations are changing quickly, technology is altering how we collaborate with our globally dispersed teams, and the skills we need to lead our teams are changing fast. Employees feel un­prepared and they are demanding more from their managers and their organizations. And we see companies responding accordingly— by launching continuous coaching and feedback initiatives, requiring managers to spend more time providing on­going development to all of their employees across the board. However, managers and leaders are learning that these pro­grams are not achieving their desired outcomes. Managers are overwhelmed and simply not in a position to continuously coach all of their employees effectively across all of their needs.

After extensive research, we have found a better path for­ward. Rather than trying to “be everything to everyone” and serving as the only answer for all employee needs, the Connector manager approach offers a more enlightened option. It provides the essential coaching and development that employees need, while also providing relief for managers stretched thin and searching for something better.

Reviews

“A compelling case for why old-school, top-down management simply doesn’t work anymore—any aspiring or seasoned leader can learn something from this book.” 
- LASZLO BOCK, co-founder and CEO of Humu, former SVP of People Operations at Google, author of Work Rules!

“Here’s the bad news, managers: You can’t do it all. But here’s the good news: Jaime Roca and Sari Wilde say you don’t have to. This book shows how to get the most of your people by connecting them — to each other and to new opportunities. If you’re looking to do less and accomplish more, The Connector Manager is your roadmap.”
- DANIEL H. PINK, author of When, To Sell Is Human, and Drive

“A much-needed reexamination of management – every manager should read this aspirational and actionable book.”
- AMY C. EDMONDSON, Professor at Harvard Business School and author of The Fearless Organization

"A great boss recognizes that he's not the expert on everything, and that his team's skills and talents are often greater than his own. How can he harness and grow those talents for maximum effectiveness? The Connector Manager offers a compelling answer." 
- SYDNEY FINKELSTEIN, Steven Roth Professor of Management at Dartmouth College, author of Superbosses and Why Smart Executives Fail

“Everybody knows that the best managers are the ones who deliver ‘always-on’ feedback. But what if everybody is wrong? In The Connector Manager, Roca and Wilde deliver a death blow to the conventional management wisdom, arguing with convincing quantitative and qualitative data that always-on feedback isn’t just an unproductive management approach, but a counterproductive one. This is a head-snapping and hugely engaging book that will make even the most seasoned leaders and management gurus question what they preach.”
- MATT DIXON, Chief Product & Research Officer at Tethr, coauthor of The Challenger SaleThe Challenger Customer and The Effortless Experience

"In today’s complex world, connections are more critical than ever. The Connector Manager uses data, insight, and stories to create a compelling case for why the best leaders leverage critical connections to build their teams. This book is a great resource to enable a high-performing team.”
- MICHAEL ARENA, former Chief Talent Officer at GM, author of Adaptive Space

"The Connector Manager is a rare "Ah ha" book. You'll be privy to the surprising practices of a small pool of managers who are exceptional talent developers. What's more important is that you will learn the steps to becoming one yourself...and with remarkable efficiency in your busy day.  
- JAY A. CONGER, coauthor of The High Potential's Advantage 


The Connector Manager teaches leaders how to use the power of connections for development. It’s a fantastic read that is both aspirational and actionable for leaders today.”
- ROB CROSS, Edward A. Madden Professor of Global Leadership at Babson College, author of The Hidden Power of Social Networks

"We teach our students that management can be a noble profession, and The Connector Manager provides a road map to that ambition. By describing the ways that that such managers can have an outsize impact on their employees, their teams, and their entire organizations, the authors are really showing us how great managers can change the world."
- DEREK VAN BEVER, Senior Lecturer and Director at The Forum for Growth & Innovation, Harvard Business School

Author