Ever wonder who was the first kid to wash jeans in acid or wear way-too-big pants on purpose? What about the mythical first guy who wore his baseball cap backwards?

Meet the Innovators, the people at the top of the cool pyramid. If it was your job to say what was cool, you wouldn’t complain about it . . . would you?

[A] clever, quirky romp . . . Hunter, whose anxiety underlies his need to be cool, is a charming narrator with an original take on teen life.”—Kirkus Reviews, starred review

Seventeen-year-old Hunter Braque is a Trendsetter, on the second level of the pyramid. His job: find the newest, coolest thing for the retail market. His MO: observe, don’t get involved. It’s a pretty sweet deal until Hunter’s boss disappears. Soon Hunter and his crush, Jen, become ensnared in a web of brand-name intrigue—a missing cargo of the coolest shoes they’ve ever seen, ads for products that don’t exist, and a shadowy group dedicated to the downfall of consumerism as we know it.
  • WINNER
    ALA Best Books for Young Adults
  • WINNER
    Book Sense Book of the Year
[A] clever, quirky romp . . . Hunter, whose anxiety underlies his need to be cool, is a charming narrator with an original take on teen life.”Kirkus Reviews, starred review

“Westerfeld’s entertaining adventure doubles as a smart critique on marketing and our consumer culture.”Publishers Weekly, starred review

“[A] hip, fascinating thriller . . . Teens will inhale this wholly entertaining, thought provoking look at a system fueled by their purchasing power.”—Booklist
Scott Westerfeld’s novels include Evolution’s Darling, a New York Times Notable Book, as well as the Uglies series, the Leviathan trilogy, the Midnighters trilogy, Peeps, The Last Days, and more. Westerfeld was born in Texas and alternates summers between Sydney, Australia, and New York City. View titles by Scott Westerfeld

About

Ever wonder who was the first kid to wash jeans in acid or wear way-too-big pants on purpose? What about the mythical first guy who wore his baseball cap backwards?

Meet the Innovators, the people at the top of the cool pyramid. If it was your job to say what was cool, you wouldn’t complain about it . . . would you?

[A] clever, quirky romp . . . Hunter, whose anxiety underlies his need to be cool, is a charming narrator with an original take on teen life.”—Kirkus Reviews, starred review

Seventeen-year-old Hunter Braque is a Trendsetter, on the second level of the pyramid. His job: find the newest, coolest thing for the retail market. His MO: observe, don’t get involved. It’s a pretty sweet deal until Hunter’s boss disappears. Soon Hunter and his crush, Jen, become ensnared in a web of brand-name intrigue—a missing cargo of the coolest shoes they’ve ever seen, ads for products that don’t exist, and a shadowy group dedicated to the downfall of consumerism as we know it.

Awards

  • WINNER
    ALA Best Books for Young Adults
  • WINNER
    Book Sense Book of the Year

Reviews

[A] clever, quirky romp . . . Hunter, whose anxiety underlies his need to be cool, is a charming narrator with an original take on teen life.”Kirkus Reviews, starred review

“Westerfeld’s entertaining adventure doubles as a smart critique on marketing and our consumer culture.”Publishers Weekly, starred review

“[A] hip, fascinating thriller . . . Teens will inhale this wholly entertaining, thought provoking look at a system fueled by their purchasing power.”—Booklist

Author

Scott Westerfeld’s novels include Evolution’s Darling, a New York Times Notable Book, as well as the Uglies series, the Leviathan trilogy, the Midnighters trilogy, Peeps, The Last Days, and more. Westerfeld was born in Texas and alternates summers between Sydney, Australia, and New York City. View titles by Scott Westerfeld
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